Lamphun | ลำพูน
The Grace of Lanna
The charm of ancient Hariphunchai, the heritage of Lanna, traditional craftsmanship, and the graceful traditions passed down through generations.
PREEDA80%Single Origin · Thai Cacao
PREEDA Craft Chocolate
Rooted in Thailand. Crafted with Joy. Shared with the World.
PREEDA is a Thai word that expresses joy, delight, and heartfelt happiness.
Inspired by its meaning, PREEDA celebrates the joy of Thai fruits, the genuine spirit of local growers, and the creativity of turning local ingredients into unique chocolate experiences.
We bring together the vibrant flavours of Thai fruits, the stories and traditions of the people who grow them, and the joy of creating new flavour combinations. Every PREEDA chocolate is a little taste of nature, local culture, and happiness.
For us, joy begins at the very source — in the land, in the people, and in the simple pleasure of discovering new flavours. A moment of delight, a feeling of joy — PREEDA.
Thai Origin Cacao
Discover the Taste of Origin
Crafted from quality cacao grown by Thai farmers, our chocolate features cacao from Lamphun and Chiang Rai. We value each origin, cacao variety, natural environment, and season, as they all contribute to the distinctive character and flavour of cacao from each region.
The Stories Behind Each Origin
Chiang Rai | เชียงราย
A Tapestry of Cultures
A rich blend of Lanna and ethnic cultures, reflected in traditional crafts, local customs, and contemporary creativity.
From Cacao Bean to Bar
Each cacao bean is carefully fermented, roasted, and selected for quality before being crafted into non-alkalized chocolate, preserving the natural character and distinctive flavours of each origin. We use pure cocoa butter derived from cacao beans, with no other vegetable oils as substitutes, preserving the chocolate’s natural texture and velvety melt.
Understanding Chocolate Percentage
The percentage on a chocolate bar indicates the total proportion of cacao mass in the recipe. For example, Dark Chocolate 80% means that 80% of the chocolate comes from natural cacao mass, while the remaining 20% consists of other ingredients, such as sugar, depending on the recipe. We carefully balance the cacao content and sweetness for each origin, allowing its distinctive flavour to shine through.
A Natural Touch of Sweetness
We select natural sweeteners, including unrefined cane sugar, palm sugar, brown sugar, and coconut blossom sugar. Each is carefully paired with the cacao origin to complement its distinctive aroma and flavour without overpowering its natural character.
Taste The Origin – Trace The Data
We believe cacao carries the story of its people and place of origin, reflecting local culture, wisdom, ways of life, and the natural environment. We are committed to taste traceability, documenting and verifying the journey of cacao from its growing areas and farmers to the production process. We carefully select responsible sources, ensuring that cacao is traceable and not sourced from forest-encroached land. Because every chocolate bar should represent more than the quality of Thai cacao. It should also tell the story of the people, cultures, and land behind its flavour.
Every Origin Has a Story. Every Story Has a Taste.
